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thekitchn.com
VS. thekitchn.com
Inspiring cooks and nourishing homes through daily recipes, tips, kitchen design, and shopping guides.
Global Rank
#2,176
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Total Visits
31.1M
Bounce Rate
55.38%
Pages per Visit
1.81
Avg Visit Duration
00:01:48
- Company
- Thekitchn
- Year Founded
- 2005
- Employees
- 51 - 200
- HQ
- United States, New York, New York City
- Annual Revenue
- $15M - $25M
thekitchn.com Traffic & Engagement Analysis
thekitchn.com's web traffic has decreased by 3.53% compared to last month. See all traffic & engagement stats for thekitchn.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Total Visits
31.1M
Last Month Change
3.53%
Bounce Rate
55.38%
Pages per Visit
1.81
Avg Visit Duration
00:01:48
Total Visits Last 3 Months
Compare thekitchn.com to:
41.1Mfoodnetwork.com
31.1Mthekitchn.com
25.3M
simplyrecipes.com
20M
seriouseats.com
7M
bonappetit.com
thekitchn.com Web Traffic by Country
Which countries sent the most traffic to thekitchn.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to thekitchn.com - click below to discover all countries
Top Countries
United States
79.66%2.98%
Canada
7.17%0.62%
United Kingdom
3.54%5.03%
Australia
1.7%11.41%
Sweden
0.4%13.29%
Others
7.53%
thekitchn.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. thekitchn.com's audience is 32.02% male and 67.98% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female67.98%
- Male32.02%
thekitchn.com Competitors & Similar Sites
Reveal thekitchn.com top alternatives and find potential or emerging competitors. foodnetwork.com is the website with the highest similarity score to thekitchn.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Monthly visits
Category
Category rank
thekitchn.com Top Traffic Sources
The top traffic source to thekitchn.com is Organic Search traffic, driving 73% of desktop visits last month, and Direct is the 2nd with 19.87% of traffic. The most underutilized channel is Paid Search. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
Direct
Industry benchmark?
thekitchn.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to thekitchn.com (Desktop, worldwide)
Organic vs. Paid
Organic100%
Paid<0.01%
Top Keywords
the kitchn13.3KVOL: 9,320$0.36how to make fried rice8.5KVOL: 71,070$0.19fried rice8.5KVOL: 356,540$0.21fried rice recipe7.5KVOL: 278,830$0.22recipes7.5KVOL: 293,360$0.3919K OthersSee more
Total Keywords19K
Referral Web Traffic to thekitchn.com
The top referral sites sending desktop traffic to thekitchn.com.
Category Distribution
News & Media Publishers
27.73%Computers Electronics and Technology - Other
25.98%Cooking and Recipes
11.27%Home and Garden - Other
8.98%Programming and Developer Software
8.3%Other
17.75%Top Referrals
Links from thekitchn.com to Other Websites by Traffic Share
thekitchn.com is sending desktop traffic to 52 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Marketplace
31.28%Search Engines
18.65%Home Improvement and Maintenance
11.47%Cooking and Recipes
9.94%Other
21.98%
Social Media Traffic to thekitchn.com
thekitchn.com gets most of its social media traffic from Pinterest, followed by Reddit and Facebook (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
11
Social Network Distribution