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google.com
VS. google.com
Global Rank
#1
Showing Similarweb estimated data.
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Reflect your success
Verify your website's traffic and engagement metrics by connecting to Google Analytics
Total Visits
84B
Bounce Rate
26.85%
Pages per Visit
8.90
Avg Visit Duration
00:10:34
- Company
- Year Founded
- 1998
- Employees
- > 10001
- HQ
- United States, California, Mountain View
- Annual Revenue
- > $1B
google.com Traffic & Engagement Analysis
google.com's web traffic has increased by 10.07% compared to last month. See all traffic & engagement stats for google.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Total Visits
84B
Last Month Change
10.07%
Bounce Rate
26.85%
Pages per Visit
8.90
Avg Visit Duration
00:10:34
Total Visits Last 3 Months
Compare google.com to:
84Bgoogle.com
11.9B
facebook.com
4.5B
chatgpt.com
3.8B
reddit.com
1.5Bbing.com
google.com Web Traffic by Country
Which countries sent the most traffic to google.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to google.com - click below to discover all countries
Top Countries
United States
24.84%8.47%
India
5.51%9.35%
Japan
5.28%10.61%
Brazil
4.7%8.75%
United Kingdom
3.78%9.46%
Others
55.89%
google.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. google.com's audience is 56.94% male and 43.06% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female43.06%
- Male56.94%
google.com Competitors & Similar Sites
Reveal google.com top alternatives and find potential or emerging competitors. facebook.com is the website with the highest similarity score to google.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Monthly visits
Category
Category rank
instagram.com81%6.3BComputers Electronics and Technology > Social Media Networks#2Analyze instagram.comCompare to instagram.comgoogle.com Top Traffic Sources
The top traffic source to google.com is Direct traffic, driving 87.53% of desktop visits last month, and Referrals is the 2nd with 5.75% of traffic. The most underutilized channel is Display. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
Organic Search
Industry benchmark?
google.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to google.com (Desktop, worldwide)
Organic vs. Paid
Organic95.01%
Paid4.99%
Top Keywords
gmail202.7MVOL: 114,107,000$1.24google83.7MVOL: 70,308,740$0.83google maps53.5MVOL: 70,520,150$0.42google docs32MVOL: 24,181,060$1.58google translate26.7MVOL: 78,963,040$0.1914.6K OthersSee more
Total Keywords14.6K
Referral Web Traffic to google.com
The top referral sites sending desktop traffic to google.com.
Category Distribution
Search Engines
11.08%Computers Electronics and Technology - Other
10.7%Web Hosting and Domain Names
10.67%Video Games Consoles and Accessories
10.57%Programming and Developer Software
9.53%Other
47.46%Top Referrals
Display Advertising Traffic to google.com
Analysis of the top publishers sending traffic to google.com. Currently, there are 916 publishers referring visitors.
Top Publishers
Recently Seen Display Ads
Active Days
1351
Size
300x250
Active Days
1235
Size
300x250
Active Days
1192
Size
300x600
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See moreLinks from google.com to Other Websites by Traffic Share
google.com is sending desktop traffic to 823 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Social Media Networks
21.81%Search Engines
20.1%Computers Electronics and Technology - Other
9.96%Accommodation and Hotels
7.08%Restaurants and Delivery
4.93%Other
36.13%
Social Media Traffic to google.com
google.com gets most of its social media traffic from Youtube, followed by Facebook and WhatsApp Webapp (Desktop). Engaging audiences through Reddit may reveal new opportunities
Social Networks
100
Social Network Distribution