What is Similarweb App Intelligence?

The App Intelligence solution offers features that help you identify your app competitors, analyze app performance, and understand how users are engaging with competitor apps.

How does Similarweb App Intelligence get its data?

Data analysis is the foundation of our entire business. For over 10 years, Similarweb has developed a unique, multidimensional approach to understanding the digital world. Learn more about our data methodology .Our mobile app datasets utilize multiple sources that are unique to Similarweb, bringing you best-in-class app data alongside our existing desktop and mobile web data.

What metrics does the platform track?

The platform tracks store ranking, store downloads, active users (DAU, WAU, MAU, stickiness), sessions, retention, audience insights, ratings, reviews, and app technographics. These metrics may differ by store type and country.

Is Similarweb App Intelligence free?

App Intelligence can be purchased as a stand-alone product or bundled with other solutions like Web Intelligence for a holistic digital strategy across mobile apps and web. To find a suitable plan for your needs contact us today.

HomeApp Intelligence

The App Intelligence You Need to Win Your Market

Access the most accurate app data on iOS and Android to benchmark against competitors, catch trends early, and truly understand your audience behavior.

Try it out

4M+

Apps analyzed across Google and Apple app Stores

Countries covered including a worldwide view

2.8K

App technographics (SDK data) across 32 categories

Own your growth with the right app intelligence data

Unmatched data quality

Get the most accurate, unbiased, and daily-updated insights delivered by Similarweb’s extensive data sources and advanced modeling.

Global coverage

Similarweb tracks over 4 million apps in Google Play and Apple App Store in 58 countries, covering both established and emerging markets.

Tailored to you

We tailor the App Intelligence offering to your needs, ensuring you pay only for the data that matters most to your business goals.

Flexible data access

Find App Intelligence your way—whether through our intuitive platform, seamless API integration, or custom data feeds.

APP MARKET INTELLIGENCE

Benchmark app store performance

Keep track of key performance metrics—like rankings and downloads—to measure your market position and identify growth opportunities. Plus, uncover the SDKs powering any app, from ad networks to development tools.

Beat your competitors

APP PERFORMANCE ANALYTICS

Optimize in-app usage and experience

Equip your product team with the data they need to understand and optimize user engagement.Track essential metrics over time like active users, sessions, retention, ratings and reviews.

Boost app engagement

APP AUDIENCE ANALYTICS

Know your audience and how to reach them

Gain a deeper understanding of your users across platforms and markets. Explore audience demographics, interests, and app-web affinity to refine your marketing strategy.

Reach the right users

Must-have app metrics on iOS and Android

Market Analytics

Store Ranking
Store Downloads
Install Penetration
App Technographics (SDK)

Performance Analytics

Ratings & Reviews
Active Users
Session Metrics
Retention Metrics

Audience Analytics

Age Distribution
Gender Distribution
Audience Interests
Web-App Affinity

FAQs

The App Intelligence solution offers features that help you identify your app competitors, analyze app performance, and understand how users are engaging with competitor apps.
Data analysis is the foundation of our entire business. For over 10 years, Similarweb has developed a unique, multidimensional approach to understanding the digital world. Learn more about our data methodology .Our mobile app datasets utilize multiple sources that are unique to Similarweb, bringing you best-in-class app data alongside our existing desktop and mobile web data.
The platform tracks store ranking, store downloads, active users (DAU, WAU, MAU, stickiness), sessions, retention, audience insights, ratings, reviews, and app technographics. These metrics may differ by store type and country.
App Intelligence can be purchased as a stand-alone product or bundled with other solutions like Web Intelligence for a holistic digital strategy across mobile apps and web. To find a suitable plan for your needs contact us today.